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Transparency
We explain policy terms, costs, and exclusions in plain language — so clients can make truly informed decisions.
About Us
More than five decades of trust in Singapore's insurance industry.
Eastern Insurance Agency Pte Ltd has been a dependable partner for individuals and businesses in Singapore since 1971 — navigating the insurance landscape with integrity, expertise, and genuine care for our clients.
Our story
Founded on the belief that insurance should work for people.
Established in 1971, Eastern Insurance Agency was built on a straightforward principle: help people protect what matters most, without confusion or compromise.
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Client-centred values
Every policy recommendation we make is guided by what genuinely serves the client's interests.
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Regulatory integrity
We operate with full compliance under MAS regulations and the General Insurance Association of Singapore.
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Community roots
As a Singapore-based agency, we understand the local market, its insurers, and the needs of our diverse community.
Core values
The principles that guide every client interaction.
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Independent Advice
We are not tied to any single insurer. We compare the market and recommend what's right for you, not what's most profitable for us.
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Responsiveness
From first enquiry to claims support, we respond promptly and keep communication clear and consistent throughout.
Our team
Experienced advisors who put clients first.
Alex Tan
Senior Insurance ConsultantAlex specialises in life and health insurance, helping clients find the right coverage for their families and businesses.
Melissa Goh
Client Relations ManagerMelissa ensures that every client experience — from onboarding to renewals — is smooth, responsive, and professional.
David Lim
Financial Planning AdvisorDavid focuses on holistic financial planning — retirement income, education funds, and wealth protection strategies.
Grace Lee
Operations CoordinatorGrace manages the day-to-day operations of the agency and ensures every client query is handled efficiently.
Get in touch
Ready to protect what matters most?
Our advisors are ready to listen, assess your needs, and guide you to the right coverage — with no obligation and no pressure.